I had the chance to catch up with Until Red at a local Starbucks while they were still on tour here in Western Canada.
Although guitarist Dylan MacDonald could not be there, I had a good chat with drummer Roman Clarke and keyboardist Liam Duncan, who provided some insights into their work ethic, what inspires them, and how they’re converting new fans everywhere they go.
They’re still a young band with a promising future ahead of them, but they already have a good handle on things like social media, building an email list, setting up a website, and more.
Take a listen to the Until Red interview yourself. I think you’ll be just as impressed as I was.
In this episode, you will discover:
- How Until Red made the transition from quartet to trio.
- How Roman is able to sing while playing the drums.
- Why Until Red records and listens to every show they perform.
- How Until Red has been able to vet the venues they play at while touring.
- How Until Red figured out what they needed to do to build their music career through trial and error.
- Why Until Red believes that building an email list is extremely important.
- Why Until Red believes the primary purpose of having a website is booking shows.
- Why you don’t necessarily need to use all of the social media sites as a musician.
Links and resources mentioned in this episode:
- 6 Reasons I’m Thoroughly Impressed With The Band, Until Red
- Long Jon Lev
- How to Win Friends & Influence People by Dale Carnegie (affiliate link)
- Steve Bell
- Jonathan Coulton
- Peter Hollens
- The 10X Rule: The Only Difference Between Success and Failure by Grant Cardone
- I’d Hit That
- The Recording Revolution
- The Book List
- Goodhertz, Inc.
- The New Music Industry: Adapting, Growing, and Thriving in The Information Age eBook
- Leave a message in response to this podcast episode
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Thank you for joining me for another episode of DAWCast: Music Entrepreneurship. If you have any comments, questions, suggestions, or requests, don’t hesitate to leave them in the comments section below.
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Author: David Andrew Wiebe
David Andrew Wiebe has built an extensive career in songwriting, live performance, recording, session playing, production work, investing, and music instruction. In addition to helping musicians unlock their full potential, he also continues to maintain a touring schedule with multiple bands.