There’s a lot of talk out there about video streaming platforms like Periscope, Meerkat, and Blab right now.
While video streaming is nothing new – even to the music industry – apps like Periscope are changing the way people think about it, because of their ease of use and accessibility.
So you might be wondering whether or not it’s something you should be exploring, especially since it’s still the “Wild West” out there when it comes to these new apps.
Fortunately, I’ve prepared four questions to help you determine whether or not it’s time to get into video streaming.
Take a listen to the new podcast episode to find out whether or not platforms like Periscope, Meerkat, or Blab are right for you.
In this episode, you will discover:
- What The Complete Music Entrepreneur is, and where you can get it.
- Why time is a major consideration in determining whether or not to use video streaming apps to promote your music.
- Why I think your social media strategy needs to be focused.
- Why committing to the video medium might require the purchase of additional gear.
- How you can build your personal brand using platforms like Periscope.
- Why I think you need to think about whether or not you’re comfortable appearing on video.
- How your live performance experience can play into your ability to think on your feet.
- Why I think you should shoehorn your video marketing efforts into your current commitments.
- The four questions you need to ask yourself if you’re thinking about building a presence on video streaming sites.
Links and resources mentioned in this episode:
- The Complete Music Entrepreneur
- The New Music Industry: Adapting, Growing, and Thriving in The Information Age eBook
- Leave a message in response to this podcast episode
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Thank you for joining me for another episode of DAWCast: Music Entrepreneurship. If you have any comments, questions, suggestions, or requests, don’t hesitate to leave them in the comments section below.
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Author: David Andrew Wiebe
David Andrew Wiebe has built an extensive career in songwriting, live performance, recording, session playing, production work, investing, and music instruction. In addition to helping musicians unlock their full potential, he also continues to maintain a touring schedule with multiple bands.