How to Get Radio Airplay

How to Get Radio Airplay

Are you wondering how to get radio airplay as an independent artist? Radio can offer widespread exposure for artists. With any other channel, it can be a challenge to reach a large number of people at once, but radio is still a medium where your reach could number in...
LinkedIn Marketing for Musicians

LinkedIn Marketing for Musicians

Since the death of MySpace, most bands have found their way onto Twitter and Facebook, but they probably haven’t given much thought to LinkedIn as a means of promoting their work. The truth of the matter is that LinkedIn isn’t for everybody. It is intended...
Facebook Marketing for Musicians

Facebook Marketing for Musicians

I’ve already spent some time talking about how to use Twitter as a band or an artist. The conclusion I came to was that intrusive, in-your-face methods of marketing are mostly ineffective (are they working for you?). Offering quality content (yes, even if that...
Twitter Marketing for Musicians

Twitter Marketing for Musicians

There is no doubt that people love to share their latest status updates with their friends on social platforms. Enter Twitter, a micro-blogging platform that allows users to update their followers with new statuses as often as they like in less than 140 characters. At...

When & When Not to Play Open Mics

Do you have regular open mic nights in your hometown? In Calgary, Alberta, Canada, where I live, I got connected with a lot of musicians I know because of the open mics I regularly attended (a couple of years ago; I don’t go to as many as I used to these days)....